National Association of Music Educators
| Client: | National Association of Music Educators |
| Project: | Web Site Re-Design and Dynamic Lesson Plan Library |
Goals:
- Re-design the web site to project a more contemporary image
- Improve member attraction and retention by providing a web site to the MENC members that brings definitive value
- Encourage daily site content updates by employing the use of a content management system that supports multiple content editors
- Emphasize the "MENC Community" by including collaborative applications within the new web site
- Ensure that the new web site is a vehicle for supporting music education advocacy
Solution:
- A vibrant, contemporary web presence designed by our partner, Graves Fowler Creative
- A web site integrated with MENC's existing membership management application, Avectra
- A customized content management solution built upon an open source foundation
- My Music Center, a collaborative, secure lesson plan library for MENC members
- SupportMusic.com, a collaborative music education advocacy tool
Awards:
- Web Marketing Association’s 2008 Web Award for Outstanding Achievement in Web Development